Understanding Personality: The 12 Jungian Archetypes

The term “archetype” means original pattern in ancient Greek. Jung used the concept of archetype in his theory of the human psyche. He identified 12 universal, mythic characters archetypes reside within our collective unconscious. Jung defined twelve primary types that represent… Read More

Scenario Planning: Strategy, Steps and Practical Examples

CheatSheet example for Lookups at excel

Good to read, different Cognitive biases

https://thedecisionlab.com/biases

What is Cognitive Bias

A cognitive bias is a systematic pattern of deviation from norm or rationality in judgment. Individuals create their own “subjective reality” from their perception of the input. An individual’s construction of reality, not the objective input, may dictate… Read More

Steps to Analysis the problems of a firm

Define the central issue Define the firm’s goals Identify the constraints to the problem Identify all the relevant alternatives Select the best alternative Develop an implementation plan

What is the Dunning-Kruger Effect?

The Dunning-Kruger effect occurs when a person’s lack of knowledge and skill in a certain area causes them to overestimate their own competence. By contrast, this effect also drives those who excel in a given area to think… Read More

Market research source for Canada

Are you in Canada and you want some source for market research?here you go: Worth NotingYour library may have access to various online databases that can assist with research projects. Examples of these databases are Business Source Complete,… Read More

3 Types of Marketing Research Designs (Exploratory, Descriptive, Causal)

There are 3 types of marketing research designs, and they are: exploratory, descriptive, and casual. Exploratory research is used in obtaining preliminary information that will help identify the problem and hypothesis. It is done to understand what is happening… Read More

Fundamentals of glycogen metabolism for coaches and athletes

Abstract The ability of athletes to train day after day depends in large part on adequate restoration of muscle glycogen stores, a process that requires the consumption of sufficient dietary carbohydrates and ample time. Providing effective guidance to… Read More