Scaling Lean, by Ash Maurya

Scaling Lean: Mastering the key metrics for startup growth by Ash Maurya

Running Lean, by Ash Maurya

Running Lean: Iterate from plan a to a plan that works by Maurya Ash

Principles of Microeconomics, By Nicholas Gregory Mankiw

Principles of Microeconomics, By Nicholas Gregory Mankiw An American macroeconomist who is currently the Robert M. Beren Professor of Economics at Harvard University. Mankiw is best known in academia for his work on New Keynesian economics. Mankiw has… Read More

“Leaders Vs Managers”

Everyone can be a leader but should they? Even if they are not good at it?One of the biggest challenges that small companies are facing is trainings for good leaders.Leadership is a skill that managers should be trained… Read More

Looking for Media Data in Canada?

Alliance for Audited Media (AAM) Numeris Canadian Out-of-Home Marketing & Measurement Bureau (COMMB) comScore Forrester Research Interactive Advertising Bureau of Canada (IAB) Canadian Media Directors’ Council Nielsen Company ThinkTV (formerly Television Bureau of Canada) Vividata (amalgamation of NADbank and… Read More

Quote of the day #4

“Motivation is the catalyzing ingredient for every successful innovation.” –Clayton Christensen, economist and Harvard professor

Quote of the day #3

“Play by the rules, but be ferocious.” -Phil Knight, founder, Nike

Pygmalion effect

The Pygmalion effect is a psychological phenomenon in which high expectations lead to improved performance in a given area and low expectations lead to worse.[1] It is named after the Greek myth of Pygmalion, the sculptor who fell so much in love… Read More

Quote of the day #2

“Out of your vulnerabilities will come your strength.”-Sigmund Freud

Quote of the Day #1

“Becoming isn’t about arriving somewhere or achieving a certain aim. I see it instead as forward motion, a means of evolving, a way to reach continuously toward a better self. The journey doesn’t end.”-Michelle Obama, from Becoming