Scenario Planning: Strategy, Steps and Practical Examples

3 Types of Marketing Research Designs (Exploratory, Descriptive, Causal)

There are 3 types of marketing research designs, and they are: exploratory, descriptive, and casual. Exploratory research is used in obtaining preliminary information that will help identify the problem and hypothesis. It is done to understand what is happening… Read More

The Decoy Effect

he Decoy Effect is the phenomenon whereby adding a third pricing option makes the consumer change their preference towards an option the seller is trying to promote. The “decoy” is priced to make one of the other options… Read More

SYSTEMS THINKING: WHAT, WHY, WHEN, WHERE, AND HOW?

What Does Systems Thinking Involve? It’s important to remember that the term “systems thinking” can mean different things to different people. The discipline of systems thinking is more than just a collection of tools and methods – it’s… Read More

19 Different team Management Styles

Have you ever wonder why working is some departments or teams are so fun and in others it can be rough?It can depend on the Management style.we have different approaches and styles in managing teams and projects and… Read More